Start The New Verbalizers
For some reason, when you can’t describe an idea, it doesn’t exist. It’s comprised of some ‘thoughts’, visual metaphors and ‘what if…’, but it’s not an idea.
This is where a ‘verbalizer’ comes in. To find the right words to 1) describe it strategically 2) to get the idea across creatively.
Because in a way, ideas exist in two forms:
The ideas in our head, and the ideas we have to get across.
Between the two stands ‘verbalizing’
My new initiative: The New Verbalizers.
www.newverbalizers.com
Take a look.
